Beyond Contraception: The Rise of Pleasure Products and Holistic...

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2025-11-17 11:18:34 -

Beyond Contraception: The Rise of Pleasure Products and Holistic Wellness Driving Innovation in the Indian Market

The Indian sexual wellness market is poised for sustained upward momentum, marked by a decisive shift in consumer priority from mere contraception and prevention towards pleasure, performance, and overall intimate well-being. Historically dominated by male condoms, the industry is now witnessing exponential interest and acceptance of categories like personal lubricants, intimate hygiene...

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